ILCE-7M3
Alpha 7 III - Full-frame Mirrorless Interchangeable Lens Camera
Hybrid 24.2MP up to 10FPS, 6k oversmpled for 4K 30p, 5-axis stabilization
$1,999.99
Product highlights
- Advanced 24.2MP Back-Illuminated 35mm Full-frame Image Sensor
- 15-stop4 dynamic range, 14-bit uncompressed RAW4, ISO 50 to 204,800
- Up to 10fps1 Silent5 or Mechanical Shutter with AE/AF tracking
- 693 phase-detection / 425 contrast AF points w/ 93% image coverage
- Eye-AF with AF-C; Direct AF point 4-way multi-selector; touch AF
- 4K2 HDR3 Movie w/ full pixel readout, no pixel binning or crop
- Long-lasting Z battery for up to 710 images8 on a full charge
- Secure and versatile dual media slots (1 SD card slot UHS-II compatible)
- 5-axis in-body image stabilization, 5-step6 shutter speed advantage
- SuperSpeed USB Type-C™ (USB 3.1 Gen 1 compatible) and Micro USB
Return policy
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Only 1 left in stock
α7 III
Perfection for all. Everything you need.
Capture the peaks of more decisive moments with the α7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs.
Gain control of expressive freedom
With outstanding imaging capability and high-speed performance contained in a compact body, the α7 III gives you the power, precision, and flexibility to capture once-in-a-lifetime moments just as you like.
Dramatically enhanced image quality
Take aim with high AF performance
Up to 10fps continuous shooting
More realistic movies with 4K HDR
Newly developed sensor, evolved image processor
A new version of the 24.2-megapixel Exmor R™ CMOS sensor, now featuring a back-illuminated structure, is combined with the latest BIONZ X™ image processing engine and front-end LSI, and this combination achieves a data readout speed that is two times faster and data processing capability that is 1.8 times higher.
Back-illuminated full-frame sensor
The 35-mm full-frame CMOS image sensor with back-illuminated structure enhances light collection efficiency, expands circuitry scale, and, with the help of a copper wiring layer that contributes to quicker data transfer, outputs data at very high speed, while minimizing noise to reveal fine details in every picture.
Reducing noise in high-resolution images
Standard ISO range is extended to ISO 100-51200 (expandable to ISO 50-204800 for stills), while Detail Reproduction and Area-specific Noise Reduction technologies maintain image details and cut noise. With highly effective performance in mid-to-high sensitivity ranges, you can shoot at high ISO with no concerns about noise or image deterioration.
Subtle gradation from shadow to highlight
Approx. 15-stop dynamic range at low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.
Faithful color reproduction
Color reproduction performance is dramatically enhanced, giving subjects that you capture more natural color that is faithful to how the colors look in real life. Skin tones in portraits, blue skies in landscapes, and vivid hues in still life images look very realistic as a result.
Steadier shots with 5-axis stabilization
The latest high-precision stabilization uses stabilization unit and gyro sensors and algorithms to achieve a 5.0-step shutter speed advantage in a system that compensates five types of camera shake with a wide range of lenses and delivers excellent performance.
14-bit RAW output for rich gradations
For smoother, more natural gradation, the latest BIONZ X image processor and front-end LSI process image signals in 16-bit form. This processor also allows 14-bit RAW data output, even when in silent or continuous shooting mode
4D FOCUS—AF performance evolves
AF performance is improved using the same AF advancements as in the α9 and applying it optimally. Once the α7 III captures such unpredictably moving subjects as dancers, boxers, and wild animals in action, it won’t easily let them go.
4D FOCUS: Stunning wide coverage
This camera features 693 phase-detection AF points covering approx. 93% of image area, plus 425 densely positioned contrast-detection AF points to improve focus.
4D FOCUS: Fast AF speed
Combining focal-plane phase-detection AF for excellent speed and tracking plus high-precision contrast-detection AF, Sony’s sophisticated Fast Hybrid AF can capture fast-moving subjects in razor-sharp images. This system advances performance to double AF speed
4D FOCUS: Steadfast tracking
The AF performance inherited from the α9 accounts for AF tracking with enhanced precision for continuous shooting of quick action. With faster image sensor readout, even complex subject motion can be tracked and sudden movements can be predicted with great precision, letting you capture decisive moments.
See more about 4D FOCUS
Approx. 15-stop dynamic range at low-sensitivity settings is achieved, thanks to a revamped CMOS sensor and image processor that provide for smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging.
Reliable AF down to EV-3 brightness
Advanced AF algorithms contribute to high AF precision down to light levels as low as EV-3, for more reliable autofocus in dark scenes.
Focal-plane phase-detection AF supports A-mount lenses
693-point focal-plane phase-detection AF not only covers a wide area and responds instantly—it offers the benefits of high tracking performance even with an A-mount lens mounted via mount adaptor LA-EA3.
Focus control via touch screen
The α7 III has Touch Focus function, and a Touch Pad function for you to fingertip-drag the focus frame intuitively while using the viewfinder.
Eye AF revolutionizes portraiture
With the α7 III, Eye AF can now be used with AF-C mode, for fast, effective eye detection/tracking performance when shooting stills. The easy maintenance of optimum focus on moving subjects can totally transform your portraiture.
Even if face is partially hidden
Even when looking down
Even when backlit
AF in Focus Magnifier
Use autofocus for stills while the focus area is magnified in the viewfinder/monitor, and magnify the view after autofocusing. This is ideal for focusing on a small area and other precision-focus photography.
More versatile AF settings all around
AF tracking sensitivity for stills is adjustable in five steps. AF areas/points are changeable as you switch between horizontal and vertical orientation. Focus point settings can be assigned to custom buttons.
Capture decisive moments
Fast continuous shooting captures the height of a moment
The α7 III can shoot in a continuous burst at up to 10fps with AF/AE tracking and up to 8fps burst shooting when shooting with live-view mode. The camera also supports silent shooting at up to 10fps with AF/AE tracking at maximum resolution.
Confidence-boosting continuous shooting
Capture an instant action with continuous shooting of up to 10fps—or 8fps for live-view shooting—with AF/AE tracking. Up to approximately 177 JPEG (standard) images, 89 compressed RAW images, or 40 uncompressed RAW images can be captured in one continuous burst
Shoot continuously in absolute silence
This camera allows silent shooting at up to 10fps with AF/AE tracking. Silence is critical for various scenes, when even slight noise can mean missing a chance at an ideal shot.
Anti-flicker shooting
When artificial lighting flicker is detected, the shutter is timed to minimize possible exposure and color inconsistency in images shot at high shutter speeds, as well as between continuous shots.
Better operation during continuous shooting
Groups of shots taken in continuous mode can be reviewed, deleted, or protected quickly. You can access a menu screen and change settings, as well as operate image playback during data writing.
Α7 III WITH 35-MM FULL-FRAME IMAGE SENSOR
High-resolution 4K HDR
As well as new capability of recording stunning 4K movies through 2.4-times through 2.4-times picture profile, supporting instant HDR workflow.
Image resolution uncompromised
Full-pixel readout without binning in 35-mm full-frame mode makes it possible to condense approx. 2.4 times the data required for 4K movies (QFHD: 3840 x 2160), minimizing moiré and jaggies. Full-frame or Super 35-mm mode can be selected as needed. Furthermore, 4K recording employs XAVC S format at bitrates as high as 100 Mbps.
More comprehensive autofocus performance
Fast Hybrid AF with focal-plane phase-detection AF and contrast-detection AF locks onto and smoothly tracks moving subjects. A wide AF area like that for still images is now available for movies, too. Reduced low-end AF drive speed allows more pronounced slow focus effects. Freedom to match focus response to specific scenes is enhanced overall.
HLG (Hybrid Log-Gamma) for instant HDR workflow
A new HLG picture profile supports instantaneous HDR workflow. Movies recorded in HLG picture mode will appear true-to-life with minimized black-crush or blown highlights that can deteriorate gradation and details, without color grading.[1] High flexibility to fine-tune images as desired (color grading required)
Supports S-Log3 and Slow and Quick Motion
S-Log3 improves gradation from shadows to mid-tones and widens the dynamic range up to 14 stops. Also, select a frame rate from 1 to 120/100 fps for up to 60x quick motion and 5x slow motion.
Shoot with more assured reliability
Reliable features and operation in a compact body
The α7 III’s operability is enhanced by fast control during shooting, dazzlingly clear views through the Tru-Finder, versatile connectivity, and extended shooting endurance from various power sources, plus high durability and resistance to wet or dusty conditions.
Longer battery life to shoot for more professional lengths
Dual media slots, UHS-II support
The α7 III can use a NP-FZ100 battery with approx. 2.2 times as much capacity as a NP-FW50 battery, allowing you to shoot up to approximately 710 photos with one full charge. BC-QZ1 optional battery charger allows quicker charging than charging via USB.
With two media slots, including one that's UHS-II-compatible for fast data writing, the α7 III can simultaneously or relay record, separate RAW/JPEG data and stills/movies, and copy data between cards.
My Menu: faster to your favorites
Rating function
Register up to 30 frequently used items on the new My Menu for instant recall. You can create and customize an optimal menu for your own convenience.
With rating function, you can rate recorded still images from 1 to 5 stars anywhere right on the spot, using the playback screen to perform the function if it is assigned to a custom button.
High connectivity for smooth workflow
USB 3.1 Gen 1 compatible USB Type-C™ port makes high-speed PC Remote data transfer smooth and effortless, for handling large image files produced using PC-tethered shooting.
Imaging Edge™ Remote, Viewer, and Edit
Elevate your photography with Imaging Edge desktop applications. Use Remote to control and monitor shooting live on your PC screen
Capture One for Sony
Capture One Express (for Sony) is a free award-winning editing software that provides RAW development, easy management and powerful editing tools. Capture One Pro (for Sony) can be bought for even more editing tools and tethered shooting capability.
Brochure download
Imaging Edge™ Webcam
The Imaging Edge Webcam application makes it easy to use your Sony camera as a high-quality webcam, with wide compatibility, for impressive live-streaming and conferencing.
For α7 III users
Sony I Camera Channel
α Lenses
Vlog cameras
Specifications
At a Glance
Maximum Photo Resolution and Frame Rates
24.2 MP up to 10 fps
Maximum Movie Resolution and Frame Rates
4K / 30p HD / 120p
Maximum ISO Sensitivity
Photo: ISO 100-51200 (expandable: ISO 50-204800) Movie: ISO 100-51200 (expandable: ISO 100-102400)
Audio
Microphone
Built-in stereo microphone or XLR-K2M/XLR-K1M/ECM-XYST1M (sold separately)
Speaker
Built-in, monaural
Custom function
type
Custom key settings, Programmable Setting (Body 2 sets /memory card 4 sets), My Menu, Reg Cust Shoot Set
Drive
Continuous Drive Speed (approx. max.)
Continuous shooting: Hi+: max. 10 fps, Hi: max. 8 fps, Mid: max. 6fps, Lo: max. 3 fps
DRIVE MODES
Single Shooting, Continuous shooting (Hi+/Hi/Mid/Lo selectable), Self-timer, Self-timer (Cont.), Bracket: Single, Bracket: Cont., White Balance bracket, DRO bracket
No. of recordable frames (approx.)
JPEG Extra fine L: 163 frames, JPEG Fine L: 172 frames, JPEG Standard L: approx. 177 frames, RAW: 89 frames, RAW & JPG: 79 frames, RAW (Uncompressed): 40 frames, RAW (Uncompressed) & JPG: 36 frames
Self-timer
10 sec. delay/5 sec. delay/2 sec. delay/Continuous self-timer (3 frames after 10 sec. delay/5 frames after 10 sec. delay/3 frames after 5 sec. delay/5 frames after 5 sec. delay/3 frames after 2 sec. delay/5 frames after 2 sec. delay)/Bracketing self-timer
Exposure
AE Lock
Locked when shutter button is pressed halfway. Available with AE lock button (On/Off/Auto)
Anti-Flicker Shoot.
Yes
Exposure Bracketing
Bracket: Cont., Bracket: Single, 3/5/9 frames selectable. With 3 or 5 frames, in 1/3, 1/2, 2/3, 1.0, 2.0, or 3.0 EV increments, with 9 frames, in 1/3, 1/2, 2/3, or 1.0 EV increments
Exposure Compensation
+/- 5.0EV (1/3 EV, 1/2 EV steps selectable) (with exposure compensation dial: +/- 3EV (1/3 EV steps))
EXPOSURE MODES
AUTO (iAuto), Programmed AE (P), Aperture priority (A), Shutter-speed priority (S), Manual (M), Movie (Programmed AE (P) / Aperture priority (A) / Shutter-speed priority (S) / Manual (M) ), Slow & Quick Motion (Programmed AE (P) / Aperture priority (A) / Shutter-speed priority (S) / Manual (M) ), Scene Selection
Warranty
- In continuous “Hi+” mode. Max. fps depends on camera settings. UHS-II compatible SDXC memory card required.
- Class 10 or higher SDHC/SDXC card required for XAVC S movie recording, UHS speed class 3 or higher for 100 Mbps recording.
- Connect to an HDR (HLG) compatible Sony TV via a USB cable to view HDR (HLG) movies.
- Sony test conditions
- Some distortion may occur with fast-moving subjects.
- CIPA standards. Pitch/yaw shake only. Planar T* FE 50mm F1.4 ZA lens. Long exposure NR off.
- Among non-reflex interchangeable lens digital camera equipped with auto focus function as of February 2018, based on Sony research.
- CIPA standards. When using the LCD monitor. 610 images when using the viewfinder.
- With SSM or SAM lenses only. With the LA-EA3 mount adaptor. Eye AF not supported for movie recording. AF-C can only be used when the “Phase detection” AF system is selected, but focus is fixed at the first frame during continuous shooting in any mode other than “Continuous: Lo” (Hi+, Hi, Mid).
- Only 100 Hz and 120 Hz flicker is detected. Continuous shooting speed may decrease. Flicker-free shooting is not available during silent5 shooting, BULB exposure, or movie recording.
- 5x at 24p recording and 4x at 30p.
- Not guaranteed to be 100% dust and moisture proof.
- Measured with: CPU Intel® Core™ i7-6700 Processor 3.40GHz, Memory 8GB, OS Windows® 7 Professional, and Uncompressed RAW (α7R III L: 7952 x 5304)
© 2018 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited. CIPA standards. Specifications subject to change without notice.