Pure black picture. Beautifully matched sound. This is Sony OLED.
You’ll get great pictures with pure blacks and vibrant colors on an OLED TV. Powered by Cognitive Processor XR™, our OLED TVs take vision and sound to the next level with real-life contrast and immersive sound that matches the picture.
A wide color spectrum for real-life shades and hues
Powered by our Cognitive Processor XR™, XR Triluminos Pro™ brings more than a billion colors to the screen. Together with our wide color gamut panel and human-centric processor, it analyzes the saturation, hue and brightness of every color to deliver natural shades and exceptional detail.
Conventional OLED without XR Triluminos Pro
BRAVIA XR OLED with XR Triluminos Pro
Our widest palette of colors, natural and bright
Our new A95K QD-OLED TV has millions of individual self-illuminating pixels to deliver more colors than ever before. Combined with Cognitive Processor XR™, the saturation, hue and brightness of every color is displayed in exquisite detail, revealing subtle shades and differences that you can usually only see in real life.
SEE OUR BRAVIA XR OLED TVS
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