BRAVIA XR Z9K 8K HDR Mini LED TV with smart Google TV (2022)
Available to pre-order in Summer 2022
Enjoy movies included with BRAVIA XR TVs2
- 10 credits redeem on latest release movies
- 24 months unlimited streaming of top movies
- Intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality.
- Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive for unprecedented contrast and maximum brightness.
- Billions of accurate colors deliver natural and beautiful picture quality, enhanced by XR Triluminos Pro.
- Google TV with Google Assistant organizes your content all in one place.1 Stream from your Apple device with AirPlay 2 support.14
- Enjoy streaming high-quality 4K UHD quality movies included with the BRAVIA CORE app.2
- Experience immersive cinematic content with support for Dolby Vision4, IMAX Enhanced5, and Netflix Adaptive Calibrated Mode6.
- Every seat is the best seat with wide viewing angles that preserves color and an anti-reflective screen to reduce glare.
- Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation®5.7
- Get the advantage in high-performance gaming with 4K/120,10 VRR,11 ALLM as specified in HDMI 2.1.
- Hear true immersive audio with four sound positioning frame tweeters in addition to front-firing TV speakers and dual subwoofers, plus support for Dolby Atmos.
- Acoustic Center Sync synchronizes BRAVIA XR TVs speakers with select Sony soundbars to reinforce the center speaker channel for fuller, more immersive sound.
- See blur-free picture quality in fast-moving sports and movies powered by XR Motion Clarity technology.
- Bring back lost texture and detail and see your content upscaled to near-4K resolution with XR 4K Upscaling.12
- Multi-position stand offering three variations – low-profile immersive setting, narrow furniture setting, raised to accommodate a soundbar.15
- With the included BRAVIA CAM, video chat on the big screen and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.16
- Redesigned premium, compact backlit remote with metallic finish and finder function to easily find if misplaced.
HT-A7000 7.1.2ch Dolby Atmos® Soundbar
HT-A5000 5.1.2ch Dolby Atmos® Soundbar
4K Ultra HD Blu-ray™ Player with Dolby Atmos®, HDR, and Wi-Fi for Streaming Video
Wireless Neckband Speaker
Wireless Neckband Speaker
BRAVIA XR MASTER Series Z9K
Remarkable 8K realism with ultimate Mini LED contrast
Discover a new frontier in 8K12 reality on this big screen TV with Mini LED backlight, powered by our Cognitive Processor XR™ and XR Backlight Master Drive.
CES® 2022 Innovation Awards, award to BRAVIA CORE21
CES® 2022 Best of Innovation Awards Honoree, award to BRAVIA CAM21
Next generation picture and sound with Cognitive Intelligence
Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.
Uncompromising 8K realism on a big screen
With Cognitive Processor XR™ and our new 8K Mini LED, the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen, alongside ultimate contrast. Feel your senses pushed to the limit and experience TV like you've never experienced it before.
Scenes full of contrast and brightness, precisely controlled
Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest generation Mini LED backlight in this Z9K 8K BRAVIA XR TV for brightness you can feel. You'll enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones, with almost no flare or halos around highlights.
Discover new ways to enjoy TV with BRAVIA CAM
You’re always in the best seat in the house with BRAVIA CAM. It recognizes where you’re sitting and optimizes the picture and sound accordingly. There’s also gesture controls, video chat and many other fun, new experiences waiting to be explored.16
Sound from the screen, pictures and sound in harmony
Enjoy sound that precisely matches what's on screen with Acoustic Multi-Audio™ technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.
Hands-free help from Google
With hands-free voice control built into Google TV, you can set aside your remote and simply use your voice to control your TV. Ask Google to find a specific title, search by genre, and get personalized recommendations on what to watch by saying, "Hey Google, what should I watch?". Even get answers on screen, control smart home devices, and more.1
Renew, recycle and reduce, designed for the environment
Our BRAVIA XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The Z9K uses Sony-developed SORPLAS™ with a recycle rate of up to 85% in its rear cover. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption.19
Feel real-life depth with flawless contrast and brightness
Our XR Backlight Master Drive utilizes a unique local dimming algorithm to control thousands of tiny, high-density Mini LEDs with absolute precision and independence. It focuses light for maximum brightness almost without flare or halos around highlights.23
A wide color spectrum for real-world shades and hues
Powered by our Cognitive Processor XR™, XR Triluminos Pro enables Z9K to access over a billion colors and reproduce each one with the subtle differences seen in the real world. Together with our wide color gamut panel and human-centric processor, it can detect color from saturation, hue and brightness to deliver natural shades in every detail.
Recreating lost texture, all your content upscaled to 8K
With XR 8K Upscaling, you'll enjoy entertainment close to 8K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.12
Intelligent motion processing for fast-moving, blur-free scenes
Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR™ with XR Motion Clarity™ analyzes motion across several frames to ensure action stays smooth, bright and clear.
Beautiful pictures across the screen
The X-Wide Angle™ panel keeps pictures beautiful from any angle so even people watching at the sides get as satisfying an experience as those from the centre. And with X-Anti Reflection, pictures are much clearer with less glare.
Powerful sound from the screen, matches pictures precisely
Our Acoustic Multi-Audio™ technology includes four frame tweeters to ensure high frequency sounds come from the right place in the scene, precisely matching what's on screen. With front facing subwoofers, you'll enjoy powerful bass too, wherever you place your TV.
All your entertainment upscaled to 3D surround sound
With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.
Voice Zoom™ 2 enhances voices for clearer dialogue
Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyzes it and enhances its clarity.
Perfect with Sony audio
Paired with Sony audio equipment, our latest BRAVIA XR TVs go even further, bringing you an unmatched audio-visual experience with outstanding XR picture and sound quality.
Acoustic Center Sync
When you connect a BRAVIA XR TV to a Sony soundbar, the soundbar reinforces the center speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.24
Ready for 360 Spatial Sound Personalizer
Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIA XR TVs for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).25
Step up to even better viewing, optimized with BRAVIA CAM
Connect your BRAVIA XR TV with BRAVIA CAM, sold separately, for an even more immersive viewing experience. BRAVIA CAM recognizes where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. Audio is clearer with picture brightness tailored to your viewing environment.16
Every picture, optimized to your position in the room
Detecting the distance between you and your TV, BRAVIA CAM adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and color sensor in the TV optimizes pictures to light conditions for the best possible viewing experience.16
The ideal sound experience from anywhere
BRAVIA CAM follows you and your position, even if you are watching from the sides, then adjusts left and right sound balance for optimum acoustics. Wherever you are in the room, you'll enjoy the same sound quality as if you're sitting right in front of the TV.16
Hear voices clearly, no matter where you are
By detecting your viewing distance, BRAVIA CAM is able to adjust voice zoom automatically so you can hear dialog clearly. The volume of TV dialog increases when you move away from the TV and decreases when you get closer.16
Discover new ways to enjoy TV with BRAVIA CAM
Explore an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat and many more.
Proximity Alert allows you to set a proper viewing distance for your child and alerts you if they get too close to the TV.16
Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.16
Auto Power Saving Mode
Auto Power Saving Mode optimizes your power consumption by darkening the screen automatically when you are not in front of the TV.16
Enjoy video chat with friends and family on the big screen
Catch up with your friends and family, on the big screen. Enjoy more fun by connecting your TV with BRAVIA CAM.
Easy to connect, easy to close
Attaching and detaching the supplied BRAVIA CAM to your BRAVIA TV is quick and easy. Use the camera cover switch on top of BRAVIA CAM to close the camera cover if you want more privacy at any time.
Smart TV Features
What you want to watch, all in one place
Easily access all your favorite content and services hands-free. See 700,000+ movies and TV episodes, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you.1
Just for you
Discover new movies and shows from across your subscriptions and content available to you. There's even a special Kids Profile that helps you guide children to age-appropriate content so they're never watching something they shouldn't be. Set favorite kid themes, limit how long they can watch TV and even set bedtimes.1,13
Easily control your smart home
Use your voice to control smart home devices throughout your home. Adjust room temperature, lighting, and more - just ask Google.1
Supersize your smartphone favorites
Quickly and easily enjoy your favorite videos, photos, games and more from your iOS or Android devices on the big screen. Stream effortlessly to your TV using Google Cast or Apple AirPlay.1,14
Simple and premium remote, easy to use even in darkness
We've completely redesigned our remote for effortless control of your TV, day or night. Our new premium remote is easy to use, with simplified buttons and a backlight so you can see everything clearly, even in the dark. Designed compact in aluminum, this remote has a beautifully refined look and is comfortable to hold in the hand too.
Easily find your lost remote with your voice
Never lose your remote behind sofa cushions again. With the Finder function, you simply need to say ''Hey Google, find my remote'' or press the button on the side of your TV to activate your missing remote. The remote will ring, enabling you to quickly locate it.
Easy to wipe, always stays clean
Designed with a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean.17
Control all your devices with one smart remote
All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.
Our minimalist One Slate design offers an immersive viewing experience, whether positioned on a stand or mounted on a wall. Seamless Edge styling with a single pane of tempered glass in a minimized bezel keeps you focused on the picture without distraction.15
Actual look may differ depending on TV size.
Intuitive 3-way multi-position stand, versatile for any TV positioning
A 3-way multi-position stand gives you the choice of a standard setting that focuses you more on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.15
Seamless Edge—less bezel, more picture
With its frameless design, this TV has a seamless and sophisticated look that minimizes distractions, focusing your eyes on what’s important – the picture.
Clutter-free, all-round beauty
Cable holders keep wires neatly hidden so your television stays free of clutter and looks good from the front, the sides and the back.15
Even more studio quality entertainment, as the creator intended
With a range of technologies that preserve the creators intent including an enhanced array of Creator Calibrated Modes, IMAX Enhanced and Dolby Vision®, this TV reproduces all the drama and excitement of the director’s imagination. And as it’s Calman Ready, creators can even professionally calibrate it for use in production edits.4,5,26
Watch Netflix in studio quality, automatically optimized
Enjoy Netflix content in spectacular studio quality, just as the creator intended. Developed specifically for Netflix content, Netflix Adaptive Calibrated Mode works together with the ambient light optimization feature of BRAVIA XR TV to immerse you in your favorite shows by optimizing the picture brightness based on your room lighting conditions.6
Optimizing picture for all your favorite content
Enjoy more content as the creator intended. With BRAVIA CORE Calibrated Mode, all movies, including IMAX Enhanced™ titles, will automatically adjust to the optimal picture settings to create a truly exceptional at-home movie viewing experience.
Designed with the environment in mind
Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities.
ENVIRONMENTAL FEATURES IN THIS PRODUCT
Dynamic Backlight Control, or pixel-level lighting control, helps improve energy efficiency by adjusting display brightness as picture content changes
Power Saving Mode helps save energy by adjusting the display brightness
Display Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed
Number of Tuners (Sat)
Number of Tuners (Terrestrial/Cable)
TV System (Analog)
TV System (Digital Cable)
TV System (Digital Sat)
TV System (Digital Terrestrial)
ATSC/ATSC 3.0(NEXTGEN TV)
Tuner Channel Coverage (Analog)
VHF: 2-13/UHF: 14-69/CATV: 1-135
Tuner Channel Coverage (Digital Cable)
Tuner Channel Coverage (Digital Terrestrial)
VHF: 2–13/UHF: 14–69 (2–13/14–36 for ATSC3.0)
Three-way position (Standard position/Narrow position/Soundbar position)
Aluminum Edge Stand
Dimensions and Weight
DIMENSION OF TV WITH STAND (SOUNDBAR POSITION) (W x H x D)
74.65 x 47.13 x 18.11" (1,896 x 1,197 x 460 mm) (Including Camera)