BRAVIA XR 75" Class Z9K 8K HDR Mini LED TV with Google TV (2022)
Model: XR-75Z9K
About This Item
- Intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality.
- Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive for unprecedented contrast and maximum brightness.
- Billions of accurate colors deliver natural and beautiful picture quality, enhanced by XR Triluminos Pro.
Offers

Enjoy movies included with BRAVIA XR TVs2
- 10 credits redeem on latest release movies
- 24 months unlimited streaming of top movies
Specifications
Features
BRAVIA XR MASTER Series Z9K
Remarkable 8K realism with ultimate Mini LED contrast
Discover a new frontier in 8K12 reality on this big screen TV with Mini LED backlight, powered by our Cognitive Processor XR™ and XR Backlight Master Drive.
CES® 2022 Innovation Awards, award to BRAVIA CORE21
CES® 2022 Best of Innovation Awards Honoree, award to BRAVIA CAM21
Next generation picture and sound with Cognitive Intelligence
Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.
Uncompromising 8K realism on a big screen
With Cognitive Processor XR™ and our new 8K Mini LED, the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen, alongside ultimate contrast. Feel your senses pushed to the limit and experience TV like you've never experienced it before.
Scenes full of contrast and brightness, precisely controlled
Powered by Cognitive Processor XR™, the unique XR Backlight Master Drive precisely controls our latest generation Mini LED backlight in this Z9K 8K BRAVIA XR TV for brightness you can feel. You'll enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones, with almost no flare or halos around highlights.
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© 2022 Sony Electronics Inc. All rights reserved. Reproduction in whole or in part without written permission is prohibited.
Sony, BRAVIA, BRAVIA XR, Cognitive Processor XR, XR Triluminos Pro, XR Motion Clarity, BRAVIA CORE, and the Sony logo are trademarks of Sony Corporation. Google TV is the name of this device's software experience. Google, YouTube, YouTube Music, Google TV and other marks are trademarks of Google LLC. “PlayStation Family Mark,” “PlayStation,” “PS5 logo” and “PS5” are registered trademarks or trademarks of Sony Interactive Entertainment Inc. All other trademarks are trademarks of their respective owners. Features and specifications are subject to change without notice. Screen images simulated.